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Tourism revenue reached $273 million in Northern Neck

Data released by the United States Travel Association (USTA) reveals that all regions in Virginia posted an increase in tourism revenue last year.

According to the U.S. Travel Association, tourism in Virginia generated $25 billion in travel spending. Tourism also supported 232,000 jobs in the Commonwealth and $1.7 billion in state and local taxes. The increase is largely attributed to Virginia’s tourism development all around the state, including: new hotels, restaurants, agritourism, craft breweries, wineries, distilleries, cideries, sports, outdoor recreation, festivals and events, music venues, wedding venues, meeting and convention venues, and attractions. Virginia’s changing tourism offerings make the Commonwealth a destination for authentic travel experiences and thriving communities.

Tourism was again an important diversifier for the local economy in 2017. Tourism revenue for the five counties of the Northern Neck reached $273,391,434, a 4.1% increase over 2016. Local tourism-supported jobs totaled 2,772 while local tourism-related taxes were $7,604,686. The information is based on domestic visitor spending (travelers from within the United States) from per-person trips taken 50 miles or more away from home. Detailed economic impact data by locality is available on

Karen Hart, chair of the Northern Neck Tourism Commission (NNTC), said, “Combining our longstanding assets of history and outdoor recreation, especially on the water, with tourism drivers such as craft beverages, local foods, such as oysters, and artisan events is a winning strategy for the Northern Neck, as tourism continues to grow in every locality in the region.”

The Northern Neck Tourism Commission markets the five-county region of the Northern Neck as a heritage area, and distributes information on Northern Neck attractions, restaurants, lodging and historic sites. The commission is an economic development initiative of the Northern Neck Planning District Commission and Northern Neck Chesapeake Bay Region Partnership. Its work is supported by contributions from the five member-counties of King George, Westmoreland, Northumberland, Richmond, and Lancaster, and tourism-oriented businesses, museums and organizations.

Located at 457 Main Street in Warsaw, the NNTC maintains a website,, and region-wide calendar of events. Engage with Northern Neck Tourism on Facebook, Instagram or Twitter. Restaurants, lodging and retail businesses interested in promoting their businesses to visitors may contact 804-333-1919 or for more information.

posted 09.12.2018

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